Why do they bother?

This week I received a marketing proposal from Yahoo to take advantage of their Fast Track Sponsored Links program. When the salesperson called she was very helpful of course. But, I have a rule about wanting to see something in writing before I agree to it. She agreed to send along the specifics and they did in fact arrive later that day.


I have been thinking about advertising and promotion lately. I have use a regular newsletter generated from my web page, this weblog, a printed newsletter and a variety of ads that I purchase including Google ads. I am pretty careful about tracking the results the each method brings and am sometimes surprised by the lack of results.


Sign Up For Our Email Newsletter


Subscribe to RSS - blogs